On our previous article, we shared to you Magento Extensions that will help you improve your website’s speed. This time, we will talk about the techniques for a great Magento website speed performance (just because we care for you and your e-commerce site like that ?.
First off, let’s look into the causes of having a poor website speed performance. You might have observed that lately the size of website pages has increased to 25% every year. Last year (2015), web pages have a size close to 2.4 MB. There is too much information in the form of content and images which slows down the loading speed. If this has ever happened to you then darling, you will be needing extensive Magento speed optimization techniques in order to pull back the loading speed. Optimization techniques is a necessity that is vital for faster loading e-commerce websites.
Statistics reveals that:
- 40% of users will abandon a website being loaded longer than 3 seconds.
- Reducing page loading time by 100 milliseconds will increase customer conversion by 1%.
- 47% of shoppers expect a webpage to load below 2 seconds.
As an e-commerce site owner, you must know that the optimal loading speed is 3 seconds. But studies have shown that almost 90% of e-commerce site’s loading speed touches 8 seconds. Primary reason for this is the numerous HTTP requests, failure to deploy cache and etc.
To increase e-commerce website performance, take note of these important techniques:
Using the Latest Version
Having the latest version of Magento is important if you want faster website performance because new releases often include performance improvements and other patches.
Utilizing Full Page Cache
Full page cache is a great way to cut short your Magento website loading page. With this method, the website stores a cache of the user behavior right from the very first time it is logged into to enhance Magento Performance Optimization. The next time that the user will log in the website will refer to this cache instead of the server thus decreasing page speed loading time and avoiding downtimes to a large extent, especially during peak traffic situations.
Deploying Varnish and nginx
Varnish cache is an open source HTTP reverse proxy that can speed up a website by up 1000 percent by caching or storing a copy of a web page the first time a user visits.
Optimize the MySQL server
A good server can bear your Magento store loading performance and can serve the traffic on your site without facing any downtime. Tuning MySQL server to cache database files helps too. The database cache can be activated using the query_cache_size parameter. Similarly, increasing the realpath_cache_size will also reduce the number of disk lookups that are made whenever a new file is added to the page.
Merging JS and CSS files