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A Beginner’s Guide to E-Commerce

So you have developed a brand new product or service and you sell it in your local store. But now, you want to sell it globally, but how can you grow your business without spending too much money? Below are the things you need to know!!

Given the fact that you have just started your business, you probably have little knowledge of the e-commerce world. Well, this article might come in handy for you. We will give you simple yet effective tips on how to develop and grow your business. If you are on a budget, don’t worry because there are many free or low-cost options for a beginner like you. Don’t stress too much if don’t have e-commerce experience; the list below will bring you right up to speed.


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What is E-Commerce?

Ecommerce, short for electric commerce, refers to the buying and selling of goods and services via electronic channels, primarily the Internet. Online retail is ideal because of its 24-hour availability, global reach and generally efficient customer service. Basically, it is an online shop. With the use of the internet, you can create your own website for selling your products. Sooner or later, you’ll realize that this is a lot easier to manage once you get to know your way around. Customers also prefer online shopping because it is hassle-free.

Getting Started with E-Commerce

1. E-Commerce Platforms

Your chosen platform is essential in an online business. It will provide you with a ready-made website. From hosting, to web template, to the check-out page, to admin maintenance- Everything’s in there. You just have to choose the right e-commerce platform that will fit your business. Some of the most popular platforms are: Magento, Shopify, and Bigcommerce.

2. E-Commerce Analytics

As a storeowner, you have to find out the total amount of refunds and taxes, which products sell best or how your net profit relates to your revenue. This type of data helps you optimize sales channels, discover your sales trends, and let’s you get ahead of the e-commerce competition.

3. Payment Gateway

For your e-commerce website, you will need a payment gateway to process your customers’ transactions. Two of the most popular payment gateways are: PayPal and Stripe. PayPal works by letting the customers enter their bank details given that customer has a PayPal account already. While Stripe allows the customer to pay via card directly from the website.

4. Content Management System

Content Management System (CMS) allows you to add and edit pages on your website with just a few clicks. You won’t need programming skills on these since the framework for your website is already given.

5. Shipping

In a normal store, you look for the goods you want to purchase; you pay for them at the counter and walk home with the purchased good. In e-commerce, you will need a solution to deliver the goods to your customers. There are many delivery solutions options. One option is Dropshipping, this is a retail fulfillment method where a store doesn’t keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third party and has it shipped directly to the customer. As a result, the merchant never sees or handles the product. Another option is Fulfilment Service, it is a third-party warehouse that prepares and ships your orders for you.

Do You Have Any Web or Mobile eCommerce Questions That You’d Like Help With?

Give us a call at +1 415-503-2351 or send in your enquiry here. Let our consultants give you A Better eCommerce ApproachVi Commerce is a Magento Certified Company. Providing only the Best and Cost Efficient Service for eCommerce Web and Mobile Development.


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